Award: Special Categories \ Women Leading Change of the Year

Preeti is a transformation leader, Like the iconic character from Transformers – Optimus Prime, Preeti displays strong moral character, excellent leadership and sound decision-making skills with a dash of brilliant Strategic skillsets and tactics, powered by analytical background and weaponry of Innovative solutions.

Preetiā€™s approach to work is a unique mix of strong business understanding focused strategy and an idea led approach which delivers disruptive solutions – so rare to find together! Going beyond left-brain, right brain to being almost ambi-cranial. In an increasingly digitized world, her ease and understanding of digital goes a long way in delivering insightful strategies for brands. Her passion and drive for perfection and results also co-exists with great empathy and understanding of people and results in a highly motivated team which functions as a cohesive unit.